When I received Alex’s inquiry, all I could do was smile. Before we even met, she’d already given me the biggest compliment via email… “Ok, so I am officially contacting you because I have re-created my logo several times over the last 6 months (you know, because I can design anything), but I keep growing out of it, and I’m ready to invest in professional branding”.

*Sheds a single tear*

I felt SO validated by her words and was inspired to push my artistic skills outside of my comfort zone to create the most perfect custom visual branding identification on her behalf.

During our initial consult, I instantly fell head over heels for Alex’s energy. And, while she wasn’t able to perfectly describe her dream brand, it was clear that any artwork that represented her needed to be FUN, BOLD and FULL OF LIFE!

So, after months of creating new concepts, sending proofs and making edits on repeat, together we FINALLY created a unique visual brand that she fully identifies with and that I am truly proud of.

Below are a few snippets from the custom visual branding guide I created for Alex.

If you like the custom artwork above, you will most likely LOVE Alex herself. Be sure to check out her work at alexwolfphoto.com.

You can also follow her on the daily through Facebook at facebook.com/alexwolfphotog OR on the gram @AlexWolfPhoto_!